Brand strategy is how designers solve your problems. Your presentation includes all kinds of information to help you progress with your brand, from competitor analysis to target audience personas. This is yours to keep. You can revisit it any time.
Also included are two concept mood boards & color palettes that you will need to choose from so that we can progress to the next stage.
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Did you feel as though the brand strategy presentation represents your business well? Did you find it useful?
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Which mood board do you feel most drawn to and would like to take forward to the branding stage? And why?
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Which color palette do you feel you resonate with and why?
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